by Tiffany Harelik Marketing your book can easily become a full-time job, but with the proper plan, you’ll be able to execute your launch efficiently and successfully. 1. Establish the connection Follow bookstores, colleagues, media outlets, and influencers on social media. Set up a spreadsheet with all of your marketing leads on various tabs. These are people you are going to reach out to and offer a free ebook, or connect with them on how they can interview/feature you during your launch...

After returning home from my first trip to Spain in January 2025, I was excitedly sharing details of the journey with a friend who was...

“Everything is a reflection of a choice you’ve made. If you want different results, make different choices.” I like to think of myself as...